ABOUT MAADMcCANN

We are a 360-advertising agency structured for innovation, creativity and multidisciplinary problem-solving capacity. As the world is changing, we help brands lead the change. We are several hearts that beat in unison and a mind that shares a bold vision to transform your business. We are made of digital geeks, creative warriors, strategy connoisseurs, branding evangelists, media experts and design enthusiasts all thinking about your business, about your problem.

The board

Daniel Ligyalingi

Board Chairman

Annette Ssebba

Board Secretary
management

Adris Kamuli

Managing Director

Clare Bamwine

Media Director

Philip Higiro

Head of PR, Events
and BTL Manager

George Wasswa

Finance Director

Mike Kafeero

Head of Production
the team

Peter Kazibwe

Creative Director

Kajura Denis

Aggrey Muganga

Kirabo Dorothy

Adonia Waibale

Edward Ocaya

Abel Mugume

Benard Okello

Robert Mukobe

Brian Agaba

Faisal Bukenya

Patience Aguti

Hawa Nakatude

Janet Nakkazi

Rhoda Musiima

John Musinguzi

Irene Namaganda

Daniel Ligyalingi

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Annette Sebba

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Managing Director

Adris Kamuli

Adris is the Creative Director and co-founder of MaadMcCann, but for a person who helps brands get attention, he describes himself as someone who doesn’t fancy it. Adris is a graduate from the School of Industrial and Fine Art in Makerere University. He also took an Art Direction Post Graduate course at the Miami Ad School.

With 20 years in the game, Adris’ beginnings can be traced back to Graphics Systems as a DTP but they can’t be confined by geographical borders. Before pursuing the Post Graduate Course in Art Direction at the Miami Ad School, he worked with Saatchi & Saatchi. Upon his return, he took a job in the land of a thousand hills – Rwanda. His return to Uganda saw the birth of MaadMcCann. 11 years as Creative Director, he led creative hotshots, and together they developed campaigns that redefined pop culture.

On the backbone of campaigns like Pakalast, Topowa and Obulamu, Adris’ zenith for creativity catapulted MaadMcCann to be ranked among the top 3 marketing and advertising firms in Uganda. Some of his work has been displayed on The One Show. A career dotted with hallmarks of leadership, craftsmanship, industry and mentorship, his work on brands like Harley Davidson, Porche, MTN, JESA, Ugachick, Rotary Cancer Run, IFC/World Bank, GIZ, Stop Malaria, Unicef, Roofings Group, Stanbic Bank, Standard Chartered Bank, Bank of Africa, DFCU Bank, and many more, are testament to all the above.

Media Director

Clare Bamwine

With 18 years buying media, Clare is the Media director at MaadMcCann. Before joining MaadMcCann Clare worked with SCANAD Uganda, Grey and JWT. Clare has her finger on the pulse of new and old media, with a knack for innovation and Target audience profiling.

Clare brings to the fold a wealth of experience developing and implementing Media Strategies spanning Commercial, social and Health marketing brands. A team player, her modus operandi is anchored in research and justified by data. Clare believes data talks and assumptions walk.

Clare’s Media Strategy and Planning acumen can be best exemplified by her work on brands like Unilever, Reckitt Benckiser, Nokia , East African Breweries , P&G, Kenya Airways,  BBC, UNICEF,  Emirates Airlines, PSI , UHMG, KCB, Jubilee  Insurance and  many others.

Head of PR, EVENT & BTL Manager

Philip Higiro

When Philip is not travelling the world for business, it’s for pleasure. What he can guarantee is that you can’t separate him from travelling. Philip is our resident PR Manager, so when everybody else is running away from a fire, Philip runs towards it. A graduate of Mass Communication with a major in PR, Philip has a passion for Image Building and Reputation management.

While he buries himself in developing quintessential PR plans, he comes alive in the implementation phase. Which explains why clients have always lauded the way he executes plans. When he’s not cooking chicken quesadilla or spicy Bolognese, he’s cooking below the Line activation plans. Philip’s midas touch is best illustrated by the work he’s done on brands such as Unilever, Stanbic Bank, KCB Bank, Western Union, Uganda Health Marketing Group, USAID/RT among others.

Finance Director and Administration Director

George Wasswa

George is the Finance Director at MaadMcCann. Before he joined MaadMcCann, he worked for MCL and Sanyu FM among other organizations. 21 years of experience have trained George to demand exceptional performance from himself and those he works with. A graduate from the School of Commerce with a major in Accounting at Makerere University, George is a zealot of tidy book keeping.

 He is one of the fore fathers of Maad McCann, suffice to say, he’s single handedly responsible for curving out a financial map for the sustenance and growth of MaadMcCann. In his role as Finance Director, he has managed to see client’s jobs implemented within budget, without financial loss and within the stipulated timelines.

Production Manager

Mike Kafeero

Mike is the Production Manager and Co-Founder of MaadMcCann. 16 years ago, he started working at the Makerere University Printer and later made the leap to Graphics Systems as its pioneer Prepress Head. Coming into advertising his mantra has always been to be the conduit that moves campaigns from ideation to creation.

A graduate of Industrial and Fine Art from Makerere University, Mike carefully marries design and production aesthetics to guarantee a client’s desired outcome. Before co-founding MaadMcCann, Mike worked at Cool Graphics and Ignition Advertising as Production Manager.

In 2009 he was privileged to be on the team which was tasked to supervise the security printing of  Warid airtime cards in Nairobi.

With his astuteness he has negotiated and won over mega projects worth billions of money on behalf of MaadMcCann. While he’s a proud family man, MaadMcCann’s 10 year anniversary is his proudest milestone.

A perfectionist, Mike has overseen production of radio commercials, TV Commercials, radio dramas. Documentaries, Billboards for a plethora of brands such as Unicef, Obulamu, Save the Children, Warid Telecom, Orange Telecom, Jesa Farm Dairy, Ugachick, Bank of Africa, Power Play and many more. A lot of his work has taken the advertising by storm. Mike spends his free time keeping up with trends and doing community work.

Kazibwe Peter

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Senior Graphic Designer

Kajura Denis

For an Introvert, Denis loves making jokes, not just in life but with design. His work will never be without of a dash of humor. A Graphics Designer with 7 years under his belt, his design skills have come of age. A slow burner, Denis has a penchant for the theatrics and flair for nuances. A graduate of Industrial and Fine Art from Makerere University, he joined MaadMcCann fresh from university. 7 years and countless campaigns later, Denis is not only the brain that’s sparks brainstorm banter, but also a treasure trove of consumer insights and culture.

Denis’ impact can be felt on brands like Western Union Uganda, Daily Monitor, Coca Cola, Bank of Africa, Uniliver Uganda, Ugachick, KCCA, Sinfa Uganda, Red Cross, Power Play energy drink, KCB Bank, DStv Uganda and GOtvUganda.

Senior Copywriter

Aggrey Muganga

A Social and Behavior Change Communication practitioner and enthusiast, Muganga is a graduate from Makerere University’s Department of Performing Arts and Film, currently pursuing a Master’s Degree in Public Health (Health Promotion).

As a Senior Copywriter at MAADMcCANN, Muganga has a wealth of experience in designing SBCC campaigns on Maternal and Child Health, Malaria Prevention and Treatment, HIV/AIDS Prevention, Treatment and Care, Nutrition, Water, Sanitation and Hygiene (WASH), Early Childhood Development, Gender Based Violence, Youth Empowerment, Livelihoods and Education, amassed over 7 years of working with Save the Children, fhi 360, Uganda Health Marketing Group (UHMG), RTI International, SPRING Uganda, Pace,  Malaria Consortium, Communication for Development Foundation Uganda (CDFU), Marie Stopes, Stop Malaria Uganda Project, The Citizens’ Coalition for Electoral Democracy in Uganda (CCEDU), Action 4 Health, HRNS, and others.

Muganga is an all-rounder communicator who has also worked on brands, like DStv Uganda, KCB Bank Uganda, Orange Telecom Uganda, GOtv Uganda, Monitor Publications Limited, New Vision, Unilever, Tropical Bank, Jesa Farm Diary, Opportunity Bank, Western Union, Century Bottling Africa, Movit Limited, Bank of Africa, KCCA, Rotary Cancer Run, among others.

Traffic Manager

Dorothy Kirabo

Kirabo is the keeper of the creative department. As the Traffic Manager, she whips the creative team into line and sees to it that deadlines are met. The burden of understanding briefs falls squarely on her very capable shoulders. The creatives in her ward often like to call her the Crisis Whisperer because of her ability to predict and avert crises before they happen. Something she says was planted from her training as a journalist and cultivated by her time at SCANAD Uganda before joining MaadMcCann.

A think tank of sorts, gifted with a rare sense of imagination, Kirabo’s impact is embodied in the creative thinking and problem solving done for brands like Ugachick, Unicef Uganda, KCB Bank, GOtv, DStv Uganda, Redcross, Save the Children and many others.

Copywriter

Adonia Waibale

Adonia started his writing career in the confines of Print Media, swinging between features and lifestyle writing. Outgoing, open minded and opinionated, Adonia’s craft is largely self-taught with huge influence from AA Gill and Stephen King.

With a total of 15 years of writing experience, he joined MaadMcCann in 2014 from Vision Group, Uganda’s leading Multi Media Conglomerate. In his earlier days as junior copywriter, he worked on brand such as Orange Telecom, Bank of Africa, Jesa Farm Dairy and Unicef. After choosing the path of storytelling, Adonia has honed the ability to help brands tell compelling stories that create an emotional connection with their consumers. 5 Years in the industry, he has developed a penchant for creative problem solving and a passion for drawing creative strategies. In pursuit for his own creative style, Adonia has taken great liking towards visual story telling with flair for humor and drama. Adonia’s creative writing has transcended industry divides, working on both Commercial and Health Marketing brands.

Writing for mainstream, digital and traditional mediums Adonia’s has worked on brands such as Tusker Malt Lager, Bell Lager, KCB Bank, Ugachick, DStv, GOtv, Lions Insurance, AAR, Roofings Group, Western Union, Daily Monitor, GIZ, IFC/World Bank, Climb Up, Rotary Uganda and Afrisafe Insurance.

Digital Creative

Edward Ocaya

Ocaya loves messing around, not just in life but with design. This is how he finds out what creative execution will work and what won’t. A student of Design and Conceptualization, with 3 years under his belt, he has honed a diverse box of creative skills that’s not limited to Graphic design, 3D animation and motion graphics. The inherent need to always pull of the unexpected is the fuel that keeps his creative fire burning.   

Since joining MaadMcCann from TBWA Uganda, he has helped MaadMcCann pull of the most interactive, dynamic and creative work in the digital space. Ocaya’s work has transcended creative boundaries, causing a stir and sparking conversations for brands. The Ocaya touch can be experienced on brands like Coca Cola, Rwenzori, Power Play, Ugachick and KCB Bank.

Head of Business Development

Abel Mugume

Before joining MaadMcCann, Abel was an Account Manager at SCANAD Group Uganda. Today, Abel is our Head of Business Development. Making big leaps is not new to Abel. Whenever a brief lands on his desk, he will not say he’s unable. That’s the kind of leader Abel he is. A graduate with a BA in Industrial and Fine Arts, he has harnessed a unique ability to marry art and strategy. The results have been a myriad of won pitches and a plethora of satisfied clients. A staunch believer that iron sharpens iron, Abel came into his element when he was thrown down the deep end as lead Account Manager for Barclays Bank Uganda. Coming into advertising his mantra is to turn client’s expectation to reality. Every strategy he crafts is geared towards giving clients value for money while reaching consumers in a meaningful way. Abel’s impact can best be exemplified by work he’s done on brands like Barclays Bank, Tusker Malt Lager, Roofings Group, Bell Lager, KCB Bank, GOtv and AAR.

Graphic Designer

Bernard Okello

Multi-talented, Bernard started his professional designing career at Jazz FM. A jack of all trades, his time at Jazz FM also introduced him to a career in music production and Radio hosting. Before joining MaadMcCann, he had a brief yet career defining stint at Selio, as the sole brand custodian.

He joined MaadMcCann in 2019 and has since made his presence felt on brands such Uganda Development Bank, Rwenzori, Coca Cola, Power Play, KCB Bank and Ugachick. His prowess in illusionism and abstract design has given our digital content the cutting edge. Bernard’s style continues to grow and his artistic voice continues to soar.

Senior Media Manager

Robert Mukobe

Robert has 12 years of experience buying media for both FCMGs and Health Marketing organizations. MaadMcCann hasn’t always been his station of operation. Before he joined, he worked with Saatch & Saatchi as a Media Executive. While Robert has a wealth of experience developing Media Strategies and plans, implementing them is his unrivalled forte. Robert’s specialty is out of box techniques that deliver reach, recency, impact and ultimately consolidate Top of Mind awareness. Our very own in-house expert on Next Generation Marketing, Robert brings to the fold a wealth of media consumer insights!  

12 years in the industry have seen him grow brands like GOtv Uganda, Orange Uganda, Jesa, Ugachick,   MTN Uganda, Bank of Africa, Stanbic  Bank Uganda, Uganda Wildlife Authority, SAMSUNG, Colgate Palmolive, Communication for Healthy Communities, Stop Malaria Project, Malaria Consortium, UNICEF, HCP, AFFORD, and many others.

Media Executive

Brian Agaba

Brian implements media strategies. His core business is to help brands connect with their audiences through the right channels and at the right time, to grow their share of voice and ultimately meet their business objective.

Brian holds a Bachelor of Arts in Mass Communication from Uganda Christian University, however, his media expertise stems from his experience of 8 years working for local and global agencies, on local and international brands like Rwanda Air, OLX, Pepsi Uganda, Centenary Bank, Bank of Kigali, Umeme, Uganda Breweries (Tusker Malt and Johnnie Walker) and Western Union, among others.

Over the years Brian has cultivated meticulous planning abilities, a hands-on-approach to media relations, compounded by superb research and analytical skills, making him a treasure trove of market insights, creative thinking and media expertise.

Media Planner

Faisal

Faizal develops and implements media strategies and Plans. His core business is to help brands connect with their audiences through the right channels and at the right time, to grow their share of voice and ultimately meet their business objective.

Faizal  holds a Bachelors degree in Agribusiness Management from Makerere University, however, his media expertise stems from his experience of 8 years working for local and global agencies, on local and international brands like UNICEF, WHO, Western Union, Multichoice (DSTV & GOTV) , Ugachick, Jesa, FHI360/CHC, Malaria consortium, Prefa, Stop Maria Project, Malaria Consortium, Orange, among others.

Over the years Faizal has nurtured meticulous media management abilities, a hands-on-approach to media relations all anchored by superb research and analytical skills.

Business Unit Manager

Patience Aguti

Driven by an inherent need to deliver results, Patience lives for two things; God and her clients. A graduate of Science in Marketing, Patience found her calling in Account Management. She believes that while Prayer can change lives, compelling communication also goes a long way in sparking change. A beacon of positivity, she is the oil that keeps relationships with clients working well.

Over the last 5 years on the job, Patience has worked on some of the most challenging brands and delivered bottom lines for both her clients and the agency. Most notable was her work ethic on the launch of the Obulamu brand – a behavior change brand deployed in Uganda by Communication for Health Communities. She has also done stellar work on brands like Action for Health, Save the Children, LifeLink, GIZ, Redcross and RTI.

Accountant

Hawa Nakatunde

Described by her contemporaries as reliable, honest and flexible, Hawa exemplifies the side of advertising business that is always overshadowed by creativity. An Accountant by profession, Hawa is one of the few in the business of creativity who can proudly say, she’s doing exactly what she studied to.   

Hawa has 9 years of experience in dealing with local and international clients, agency budgeting and implementation. A born leader, she’s never shy to take matters into her own hands, especially money matters. Meticulous and detail oriented, she comes alive during the planning and execution phases of campaign development.

Business Development Executive

Janet Nakazzi

Janet is the work horse dedicated to growing the business through client relations. She believes that an agency is as good as the quality of relationships it has with clients. A calm and collected optimist, she is the gateway between the creative team and clients. With a knack for detail she’s the force that breaks down briefs before brainstorms and keeps the team focused on the purpose of the brainstorm.

Her passion for behavior change insights is only dwarfed by the passion for drawing project strategies and their implementation. 6 years in advertising have sharpened her strategic thinking and made her the agency expert in Health Marketing. Janet has worked on brands like JESA, Ugachick, Unicef Uganda, IFC/World Bank and Nice House of Plastics.

Digital Account & Community Manager

Rhoda Musiima

4 Years ago, Rhoda started down the path of Digital Marketing. Her humble yet boisterous beginning at Smart Ads and Adrenaline Warehouse eventually led her to MaadMcCann. That and her thirst to always pull off great digital campaigns. Rhoda brings a sanguine sense of style and fashion to her creative briefs, the results are always unrivaled digital marketing concepts and campaigns. Never shy to go the extra mile, she will outdo herself before a client asks her to. This is evidenced by the innovation, initiative and creativity in her Digital strategies.

An expert in Digital Marketing strategies, Digital Media buying, content creation and Digital Community management, Rhoda plays a unique role in helping our clients reach their consumers while playing a meaningful role in their lives. Her impact can be experienced on brands such as Coca Cola, Rwenzori, Power Play, Redcross, Ugachick, Uganda Development Bank, KCB Bank and Ugachick.

Digital Account & Community Manager

John Musinguzi

John is not one to abide by the status quo. Fearless in his pursuit to make digital marketing work, he has the required skills to create content that cuts through digital clutter. His recipe of success is pivoted by several strategies such as putting audience first, developing end-to-end solutions, creating channel synergy and building on exiting brand love.

A graduate of Journalism and Mass Communication from Makerere University, before joining MaadMcCann John worked as the Communications Officer at Public Health Ambassadors Uganda. The Highlight of his stint was an HIV/AIDS campaign among Bodaboda riders executed in Wakiso District.

As a content creator, John brings to our Digital Marketing Team the thoroughness of a scientist and the creativity of an artist. Since joining MaadMcCann, he has braced brands like Ugachick, KCB Bank, Plastic Recycling Industries, Uganda Development Bank, KCB Bank, Coca Cola, Rwenzori, Power Play and Ugachick.

Accounts Assistant

Irene Namaganda

Irene graduated in Finance and Accounting in 2016. Her career started right here at MaadMcCann as an Accounts Assistant. Nothing goes passed Irene. While she can smell an office romance from yards out, she’s even better at following money trails. For an accounting professional, Irene finds Advertising intriguing and while she spends most of her time on the Excel sheet side of things, she would like to excel at it too.

4 years on the job have seen Irene draw up and monitor campaign budgets for brands like Western Union, Unicef Uganda, Roofings Group, GOtv, DStv, UHMG, Malaria Consortium, KCB Bank and many more. Irene drives a hard bargain and will see to it that her clients get the most competitive prices rates for whatever they need done.

Adonia Waibale

Armed with a major in Graphic Design and Painting, Mike

joined Graphic Systems (U) Limited, moved to Coolgraphix,

then to Ignition Limited and finally found his home in MAAD

Limited.

Over the decades, he has worked as a Graphic Designer

and Production Manager on various brands, like Capital

Markets Authority, Uganda Securities Exchange, Allied

Bank (now Bank of Africa), National Insurance Corporation,

Alexander Forbes, Orange Uganda, Tropical Bank, KCCA,

Bank of Africa, Warid Telecom Uganda, Standard Chartered

Bank, New Vision, Uganda Breweries Limited, UNICEF,

Uganda Health Marketing Group, Communication for

Healthy Communities, Western Union, IFC, LIDTECH, JESA,

UGACHICK, Power Play Energy Drink, among others.