Client Name: Jesa

PROJECT: Full of Life

Guided by true consumer behaviour and intriguing insights, we created ‘Full of Life’. Our brief was to create a thematic campaign to reaffirm JESA’s position as the number one dairy brand in the country. The result was this immensely refreshing and hugely successful campaign that illustrated how JESA products are fun, playful, nutritious and ultimately full of life. The campaign was welcomed with open arms and mouths, and eventually consolidated JESA as the leading dairy brand in Uganda.

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